PDF Ebook The Hare and Tortoise, by John Kay
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The Hare and Tortoise, by John Kay
PDF Ebook The Hare and Tortoise, by John Kay
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Most business books are bland or dull, or both. This volume is neither. John Kay combines insightful analysis with wit and verve. In this book, we meet heroes as diverse as Sun Tzu, Jacques Derrida, and Jack Welch. We study businesses as diverse as Honda Motors, the grandes marques of Champagne, and Jenners department store in Princes Street, Edinburgh. We learn why size doesn't matter, why brakes are different from signals, how to value businesses, and why the author was wrong to tell students that Boeing's position in the civil aircraft market was unassailable. In less than two hundred pages, John Kay provides a lively introduction to business strategy and a guide to many of the key issues in business today.
- Sales Rank: #1606848 in eBooks
- Published on: 2006-05-10
- Released on: 2006-05-10
- Format: Kindle eBook
Most helpful customer reviews
0 of 2 people found the following review helpful.
Rather Unusual Treatment of an old theme.
By Ramana Rajgopaul
The title is a bit misleading but as you get involved in the book, it begins to make sense and by the time you finish reading the book, you are much wiser than before.
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